What is VR, AR, MR & XR and How Can it Add Value to Companies?

XR or eXtended Reality is the collective term for Augmented, Virtual and Mixed Reality. And it’s big business; with 50% of global consumers…

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Will VR & AR Replace Animals at the Zoo?

Using VR, zoos have the opportunity to offer visitors a unique experience—and that experience goes beyond merely viewing an animal through…

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Experiential Retail Technology

Immersive retail experiences allow consumers to interact with a brand on an entirely new level, facilitate the discovery of new products…

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Learn Workplace Soft Skills by Swapping Bodies in VR

The immersive power of VR means that it can evoke a strong sense of empathy in the user by letting them see the world through the eyes of…

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Research Suggests VR Can Help Parkinson’s Patients

People with Parkinson Disease suffer from movement and coordination deficits that contribute to an increased risk of falls. Some types of…

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Virtual Reality for Pain Relief & Anxiety

Virtual reality (VR) is most often associated with video games, but it has proven itself to be a very useful tool in a number of…

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The Benefits of VR Training

Virtual reality-based training creates immersive simulations for on-the-job style employee training in a safe, controlled and…

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Bosch: AR Reduces Repair Time by up to 15%

Bosch has been using augmented reality in an effort to speed up the process of workers carrying out repair work on vehicles. Particularly…

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Microsoft Reveals HoloLens 2 AR Headset

“The new version of the headset is lighter, more comfortable and has had its field of view doubled”, HoloLens visionary, Alex Kipman,…

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Ireland’s Leading VR/AR Minds to Speak at Virtual Wonders

Some of Ireland’s top professionals in the AR/VR/MR sector are gathering in Dublin on February 21st to discuss what it takes to succeed in…

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