August 13, 2018
Planned U2 Visitor Centre in Dublin Will Use Immersive Tech
Architectural visualisations of the proposed U2 visitor centre in Dublin’s docklands have been released; along with details of some of the installations and attractions of the…
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August 10, 2018
Magic Leap Augmented Reality Headset Hits The Market
The long awaited and much hyped Magic Leap One AR Headset is now available to buy in the US. The set-up consists of a lightweight headset and handheld control.
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July 30, 2018
The Benefits of Architecture Visualisation for Design
Architectural visualisations offer those in the architecture, engineering, construction, interior design, landscape and real estate industries the opportunity to plan out and…
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July 24, 2018
FC Barcelona Turn to AR for Stadium Renovations
Spanish football giants, Barcelona, have begun renovations on the Camp Nou. This is Europe’s largest stadium with a capacity of just under 100,000.
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July 20, 2018
How Coca-Cola uses Immersive Tech for Their Sport Sponsorships
Coca-Cola is one of the world’s biggest brands. Coke engages its consumers through a large portfolio of marketing campaigns, partnerships and sponsorships; particularly in……
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July 18, 2018
Transform Any Surface Into an Interactive Customer Experience with AR
Brands are turning to augmented reality (AR) to add extra life to their in-store displays by providing customers with a more interactive experience. There have been many
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July 17, 2018
Leap Motion Teases Mirrorworlds; a Place Where AR & VR Collide
Leap Motion, an American hardware manufacturer specialising in immersive technology, have released concept footage of their plans to merge the features of augmented reality (AR)…
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July 16, 2018
Facebook Launches New Way of Shopping Online with AR
Facebook is set to introduce augmented reality (AR) advertisements to both the Messenger and News Feed sections of its social media platform.
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June 19, 2018
How VR & AR Can Affect Memory
Building a meaningful and memorable interaction with customers is one of the biggest challenges a business will face. The methods by which brands
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June 11, 2018
vStream & The Shot Clock Masters 2018
The Shot Clock Masters took place from the 7th-10th June 2018 at the Diamond Country Club in Atzenbrugg. This event is like no other...
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