Planned U2 Visitor Centre in Dublin Will Use Immersive Tech
Architectural visualisations of the proposed U2 visitor centre in Dublin’s docklands have been released; along with details of some of the installations and attractions of the planned building.
The four storey building will include a reconstruction of the band’s original studio and various themed exhibit areas that include a series of abstract scenes such as ‘the Music Room’ and ‘Larry’s Kitchen’.
The planning document states that the U2 story will be told to visitors “through high-tech, immersive and experiential scene setting installations as well as through multi-layered thematic displays”. U2 are no strangers to using immersive tech to enhance their fan’s experience. Earlier this year the band released an augmented reality app for fans to use during U2’s live show. Concert goers were treated to an AR experience that was “triggered by the 100-foot-long LED wall running the length of the arena floor.”
ODAA, the architecture firm behind the plans, said this about the visitor attraction: “When complete it will provide access to a wealth of archive material alongside more interactive and innovative displays and exhibits, all within the environs of where much of the bands music was made and from where they drew so much inspiration. The palette of materials chosen directly references both the history of the area and that of the band itself, creating an exciting and challenging architectural solution for what will be a valuable addition to the city’s tourist infrastructure.”
The chief executive of Dublin Chamber of Commerce, Mary Rose Burke, has told the council that it “believes the proposed development will significantly enhance Dublin’s tourism offering”.
However, not everyone is happy with the proposed building and tourist attraction. Some local residents have voiced their concerns over the potential disruption that a new visitor hotspot could have on the residential area.
A decision is to be made on the proposal later this month.